Website Evaluation Research, November 2006

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Results of a consumer-based evaluation of exploreminnesota.com and four other state travel websites. The study explored the type of information consumers desire, the degree to which travel website offerings match those desires, the usability of sites, and organization or functionality issues which present barriers to user-friendliness and/or overall value of sites

PDF icon Website Evaluation Research, November 2006

Posted: July 19th, 2007