TIA Announces Theme for National Tourism Week
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"Discover Great American Traditions" is the theme for the 25th annual Travel Industry Association (TIA) National Tourism Week, to be held May 10-18. The silver anniversary theme encourages travel to American locales and highlights the role that tourism plays in discovering the icons of a destination.
Resources and tips are now available on TIA.org to help you plan local events and activities. Join industry colleagues around the country in this annual salute to the power of travel.
2008 resources from TIA include:
- AOL® Travel promotion - Cross promote your destination on AOL during Tourism Week. More details to come in March.
- PowerPoint template - Download and customize for legislative presentations, industry luncheons.
- Sample press release - Includes the latest top-line travel industry data.
- Logos/graphics
- Sample proclamation and resolution
- Sample letter to the editor
- Key points for outreach to elected officials
- Travel industry fun facts
- Talking points
- Return on Investment/ "Below the Water Line" article PDF
- Event ideas
- "Travel and Tourism Works for America" 2008 Report
Posted: March 13th, 2008
