INTERNATIONAL TRADE SHOWS & MISSIONS
2009-2010

Explore Minnesota Tourism participates in the following international trade shows and events. Tourism organizations and businesses can participate for a fee, plus travel expenses, unless otherwise indicated.

Who could benefit: Minnesota tourism organizations, attractions, lodging
Cost: fees may apply, plus travel expenses, unless otherwise indicated

International Markets (more than one country participating)

Rocky Mountain International Round-Up:  Montana (TBD)
April 14-17, 2010
travel expenses only (limited to gateway city partners)

U.S. Travel Association International PowWow:  Orlando, FL
May 15-19, 2010
$1,500 plus travel expenses

Canada

Discover America Day & media sales calls:  Toronto, Ontario
October 4-6, 2009
$600 -750 participation fee plus travel expenses (approx. $750)
Cost is less for Discover America Committee members

Ontario Motorcoach Association Marketplace (OMCA):  London, Ontario
November 7-11, 2009
$850 registration fee plus travel expenses (approx. $1,350)

Europe

Reiseliv:
 Oslo, Norway
January 14-17, 2010
$2,500 plus travel

Icelandair Mid-Atlantic Seminar: 
Reykjavik, Iceland
February 4-7, 2010
$930 plus air travel expenses

International Tourism Exchange (ITB):  Berlin, Germany
March 10-14, 2010
$2,500 plus travel

Asia

Japan Association of Travel Agents
(JATA)
Congress/World Travel Fair:
 Tokyo, Japan
September 24-26, 2010
$2,500 plus travel expenses

China Outbound Travel & Tourism Market (COTTM):  Beijing, China
April 26-29, 2010
$2,000 plus travel expenses

Active America Travel Summit – Japan
North American host city (location TBD)
April/May 2010
(costs TBD)

Active America Travel Summit – China
North American host city (location TBD)
Apr/May 2010
(costs TBD)

Emerging Markets

Mundo Continental: 
Houston, TX
Sep 21-23, 2009
$1,300 plus travel expenses (hotel, meals, ground transportation)
800.657.3600 or for specific markets:

For further information contact us in Travel Trade Marketing at

Nordic Countries:  Cheryl Offerman 651.757.1860, cheryl.offerman@state.mn.us

Germany, UK, Asia:  Paul Sherburne
651.757.1867,  paul.sherburne@state.mn.us

Canada, France, Latin America:  Chris Van Meter
651.757.1873, chris.vanmeter@state.mn.us

INTERNATIONAL SALES MISSIONS
Tourism organizations and businesses can participate in sales missions for a fee, plus travel expenses, unless otherwise indicated.

Winnipeg Sales Mission:  Winnipeg, Manitoba
May, 2010
Each May Explore Minnesota Tourism leads a group of 10-15 industry co-sponsors on a sales mission to the Winnipeg area.  The trip generally involves:
- Dinner and appreciation event for Canadian Automobile Association (CAA) agents
- Breakfast reception held jointly for tour operators and media 
- Additional sales call activity
- Occasional media exposure opportunity.
To benefit from the full scope of the mission, plan on devoting at least three days to the trip.  If you choose to drive, allow for additional time on the road.  Cost of participation and co-sponsorship of the events is typically no more than $350. Airfare varies broadly, but we are often able to secure rooms for less than $150/night, plus meals and other travel expenses. Contact Chris Van Meter for more information:
651.757.1873,  chris.vanmeter@state.mn.us.