Options in International Publications
From time to time advertising options are presented to Explore Minnesota Tourism for travel trade or consumer advertising in the various international marketings in which we are involved.

FREE EXPOSURE OPPORTUNITY:

Explore Minnesota Tourism Par Pricing for Canadians
Program Dates: September 8 – November 30, 2009
Promotional means: www.ExploreMinnesota.com/CanadaParPricing
Eligibility: Canadian travelers who present valid passport or other identification upon check-in that reflects Canada residency.

Program Overview:
For the past four months, the Loonie (Canadian dollar) has traded 7-15 percent below the U.S. dollar. The most recent trend is on the higher side, meaning CD$1.00 converts to between 90 and 95 cents U.S. Enhance your business by providing Par Pricing off your existing rate structure, which means giving an average 5-10% discount to Canadians off an existing rate tier.
Despite the soured global economy, Canadians continue to flock across the border to shop, relax and enjoy arts and sports throughout Minnesota, especially from Manitoba and Western Ontario. Welcome Canadian guests and boost visitation with Par Pricing at statewide lodging.

Properties are still being accepted to this program. For more information, and to sign up for this free marketing effort, click here.